Impossible Chicken Nuggets Made from Plants
Nearly every day, we hear about new plant-based, alt-meat products on grocery shelves. We are repeatedly surprised at the shelf space devoted to this category. Impossible Chicken Nuggets Made from Plants’ bright teal package stood out on one of our shopping trips with its image of crispy, “meaty” nuggets on the front, so we chose it for the first item we taste tested for Alt-Meat.
DEMOGRAPHICS
We had a variety of participants, including some trying to cut back on meat, a few who have eaten alt-meat products for years, the “curious,” self-described flexitarians, a vegetarian and a vegan. Ages ranged from 2 years old and up.
FIRST IMPRESSIONS
The packaging made a positive first impression with most tasters: “I liked that these nuggets were compared with traditional nuggets right on the front (in terms of protein, fat, etc.),” said one.
Another noted the utility of the resealable bag, “as one would be expected to serve these in portions.”
Another taster shared a common refrain: “I usually stay away from products with soy protein isolate (which his has). I prefer foods not made in a processed manner. Yet, I feel like these nuggets are way healthier than some other alt-meat products.”
A grateful parent remarked, “If I was trying to hide the fact they were meatless from my kids, this bag does it.”
